Finding the leak
We map where enquiries drop off and rank every fix by what it costs you.
- Growth partner to Irish trades
- Dublin, Ireland
You do the work. We keep the phone ringing.
We build and run the entire customer-acquisition line for Irish trade and home-services businesses: ads, landing pages, booking, sales scripts, call coaching and reporting. One team, one system, one number to ring.
Overview
Example client view · last 30 days
Ad spend
€3,140
On plan
Enquiries
118
Cost per enquiry
€26.61
Jobs booked
41
Enquiries by week
Where they came from
Meta
Google
73 · 62%45 · 38%
Latest enquiries
- Full re-roof, semi-dMeta · D15Won
- Gutter replacementGoogle · EmergencyBooked
- Flat roof repairMeta · SwordsBooked
- Chimney flashingGoogle · RepairNew
Watch how the whole line works, start to finish
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Most trades businesses don’t have an advertising problem. They have a follow-up problem, and ads only make it louder.
So we don’t sell you leads. We rebuild the line those leads travel down, from the first thumb-stop on Facebook to the moment your lad signs off the job, and then we run it every day.
Cian MartinFounder, Luxe Consulting
Where the money goes
We find what your leads are costing you.
The leak is almost never the ads. It’s the enquiry that came in at half four on a Friday and got rung back on Tuesday. Put your own numbers in.
Found so far, per year
€0
Work you already paid to generate, that nobody ever quoted.
Dropped before a quote: 0 enquiries.
The system
Six parts. One line. All of it ours to run.
Agencies hand you one piece and wish you luck with the rest. We own the whole thing end to end, which is the only way anyone can be held to a number.
One line, six stages. An enquiry never leaves the system
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Ads built per service, per county
Meta and Google campaigns structured around what you actually want more of, not one catch-all campaign pointed at a homepage.
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Pages that answer the real questions
Price bracket, proof, and how soon you can start. Built per service, so the roofing ad doesn’t land on a page about driveways.
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Enquiry to booked slot, unattended
Instant response, automatic chase sequence, calendar slot confirmed. Nobody has to remember to ring anyone back.
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Scripts your team will actually use
Booking scripts, pricing frames and an objection framework written for your trade, your prices and the way your lads already talk.
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Every call scored, every week
Sales calls are transcribed and scored against a ten-point scorecard, and the feedback goes back to the rep who made the call.
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A live dashboard, not a monthly PDF
Spend, enquiries, cost per enquiry, booked jobs and won work, on a page you can open any hour of any day.
How we build
We build around your business.
No forcing you onto new software. The line plugs into the ad accounts, inbox, calendar and chat you already use, and reports back in one place.
We solve it fast
Live inside 5 days.
Not six months of consulting. Scoped up front, built, and your team is using it inside one five-day window.
Who we work with
Trades, home services and the odd outlier.
Roofers, plumbers, carpenters, kitchen fitters, driveway crews and engineers. Businesses where the work is real and the margin is earned.
Client quote to be added
Drop an approved client quote in here, with their name, trade and county underneath.
How it works
Fix the biggest leak first, then the next.
Fix one leak, then build the next on top.
We close the biggest gap fast, get it right, then add the next. Same system, and all of it yours.
Building the line
Ads, pages, booking and scripts, built around how your crew already works.
Running it daily
Budgets, creative and follow-up managed every day, not once a month.
Improving every month
New angles, new services, new counties. Same line, getting sharper.
Next step
Thirty minutes, and you’ll know where your leak is.
Bring your enquiry numbers and your close rate. We’ll tell you straight whether we can move them, and what it would take. If we can’t, we’ll say so on the call.
Book a callOr mail us directly: cian@consultingluxe.com
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